Equipment and Workflow
Our production is driven by developing your brand it can be an individual as an athlete to an organization. Our workflow is designed around single camera to multi-camera live streaming events. Because of our technology background we focus on a rapid publishing model rather than big studio productions. Much of what
we do is live or up online in 24-48 hours. While we can storyboard production most
of our shoots are based on videographers who know how to create the story on the
Our authentic shooting style will work well with your Social Media Strategy. In 2009 we were asked to create a TV spot for Washington Youth Soccer. Without script and a single cameraman/editor a very successful authentic spot was created with a tag line that became viral in the youth soccer population across the State of Washington. The majority owner of the Seattle Sounders Joe Roth who is a Hollywood movie producer, director, businessman and self-described “soccer nut,” in a staff meeting he used the 30 sec spot as an example of simplicity of message which then becomes viral.
Success now is created with SEO tags, #tags, QRCodes, Like, Friend, tweets, blogs, and compelling/authentic content. To increase the chances of success the content must be viewed across three screens and multiple platforms Windows, iOS and Android variants.
Camera gear is changing every six months and we suddenly find ourselves shooting with traditional shoulder, DSLR/Video and Point of View cameras and they all have a place. The supporting equipment sound, lighting and stabilization are critical in our workflow.
We hope you get a sense that we are more than just very
good videographers but also stewards of your brand.
Current equipment in our workflow